WHY PRINT PUBLISHING? //
Print media isn’t what it used to be. And we think that’s a good thing!
Traditionally, print could be viewed of as somewhat disposable. Tabloid-y. But in our digitised world, people are looking for a reprieve from screens. Wanting to enjoy a moment of peace and quiet, uninterrupted by technological noise. They are yearning for a connection, excited for long form, meaningful content – enamoured by the nostalgia of flipping through a physical magazine.
The longevity of our magazines is undeniable. 10+ year old copies have known to be found in local cafes, offices and the like. Readers are intentional about their purchase of this magazine, and cherish them. They hold onto them. They loan them to friends and family. They are inspired, and ultimately, supporting all local business in the region.
DISTRIBUTION //
Our magazines are available quarterly in over 340 newsagents, distributed through Are Media. Yarra Publishing supplies directly from our office to an additional 50+ venues and retail outlets in the region. We donate thousands of magazines to venues and organisations to enable us to support our advertising partners, and ensure maximum visibility for Yarra Magazine. Copies are distributed to cafes, hair salons, restaurants, accommodation venues, libraries and professional suites throughout the distribution network. Yarra Magazine is proud to have an ongoing relationship with QANTAS, supplying magazines to their airport lounges throughout Australia. We continue to source new distribution partnerships on a national level, including our recent partnership with W H Smith at Melbourne Airport. Our ever-growing subscriber data-base is supported through our own website, and through national suppliers.
CONTACT US TODAY TO PLAN YOUR CAMPAIGN //
We are a small team and an independent operation, which means we have the autonomy and flexibility to work directly with you to create a bespoke campaign to resonate with your future clientele.
Contact us today to discuss how we can work with you.
hello@yarramagazine.com.au